Marketing Director
Some Typical Challenges |
How IRIS can help |
Staff continuity management |
Easy access to current and past brand information, plans and timelines |
Maximise returns on marketing investments |
Speed to Market with winning products |
Visibility of project milestones |
NPD management from idea to launch |
Resource & budget constraints |
Effective portfolio prioritisation |
Deliver result with reduced headcount |
Excellent visibility across all launches and campaigns |
The IRIS Advantage
- Ensure resources and investments are prioritised based on winning opportunities across the entire portfolio to maximise top line growth
- Better visibility and ability to dynamically manage your new product pipeline and milestones
- Maximise returns on investments through better accountability & control
- KPIs, brand and category plans at your finger tips
- All Marketing knowledge is retained for more efficient handling of staff turnover